Emergency call-out, front and centre
A sticky call and WhatsApp bar on phones, so someone with water coming through the ceiling can reach you in one tap.
Web design for roofers
Websites for roofers that get the phone ringing.
When a roof starts leaking, people search on their phone and call the first roofer who looks local and trustworthy. Your website has a few seconds to prove you are both.
How customers find you
What a roofer’s website has to do.
Roofing searches are unusually specific. People rarely type “roofer”; they type “flat roof repair Maidstone” or “chimney repointing near me”. A site with one page per service and one page per area gives Google a clear match for each of those searches, instead of hoping your home page ranks for all of them.
Roofing is also a trust purchase. Homeowners have heard the horror stories, so they look for real photos of your jobs, the guarantees you offer and proof you are a proper business with a landline-style number, an email and reviews.
What people type into Google
roofer near me emergency roof repair [town] flat roof replacement [town] chimney repairs [town] fascias and soffits roofing company [county]
Pages we’d build for a roofer
- Roof repairs and leaks
- New roofs and re-roofing
- Flat roofing (EPDM, GRP, felt)
- Chimney repairs and repointing
- Guttering, fascias and soffits
- Emergency and storm damage
- Lead work and flashing
- A page for each main town you cover
Every page gets its own title, description and structured data, so Google knows exactly what it is about.
What your site needs
Four things every roofer’s site should get right.
Before-and-after photos
Your own jobs, not stock images. Even phone photos of a finished ridge or a new flat roof build far more trust than a library picture.
Guarantees and accreditations
Show the guarantees, insurance and trade memberships you actually hold, clearly, near the quote button.
Town and county pages
Separate pages for the places you cover, each with real local detail, so you show up when people search by town.
A roofing site we built
BH Roofing Group
A 30-page website for a roofing company covering Kent, London & Essex: 8 service pages, 12 town pages and 3 county pages, a WhatsApp quote form and a sticky call bar on phones.
30 pages8 service pages12 town + 3 county pages ~1.4 MB fully scrolled
5.0 client's Google rating (8 reviews)
Where to start
Our pick for roofers.
Roofing searches are service-plus-town searches, so a page for each service and each main town pays for itself. Just starting out? A one-page site gets you live and taking calls quickly, and can grow later.
Multi-page site
from£595
Home page plus a page for each service and the towns you cover, so Google can match you to local searches.
- Home + individual service pages
- Town pages for local Google searches
- Quote form that can open WhatsApp prefilled
- Sticky mobile call bar
- £0/month hosting
One-page site
from£349
A single, sharp scrolling page. Ideal if you just need to look the part and get the phone ringing.
- One fast, mobile-first page
- Click-to-call & WhatsApp buttons
- Quote / contact form
- Google-ready basics (titles, schema, sitemap)
- £0/month hosting
£0/month hosting · Domain included, registered in your name · Free preview before you pay · Add a Google Business Profile tune-up for £99
Questions
Roofers’ questions, answered.
Do I need a page for every town I cover?
No. Start with the towns where you most want work and can say something real about the jobs you do there. Ten useful town pages beat fifty copies of the same text with the name swapped, which Google tends to ignore.
Can customers send me photos of their roof?
Yes. The quote form can open WhatsApp with the customer’s details already filled in, so they can attach photos of the problem in the same chat. You get the enquiry and the pictures together on your phone.
Most of my work comes from word of mouth. Why do I need a website?
Because people who get your name from a neighbour still look you up before they ring. A fast, professional site with your own photos and reviews turns that recommendation into a call, and it is yours: no per-lead fees.
Keep exploring
Other trades and areas we work in.
Let's talk
Let’s build a website that wins you more roofer jobs.
Free preview before you pay. £0/month hosting. Straight answers from the person who builds it.